Automotive
The team at LJE Research have a strong knowledge of automotive brands having managed Brand Trackers for 3 Automotive manufacturers over the past 5 years. We also regularly interview car owners, commercial vehicle drivers, fleet managers and Dealers as part of our qualitative research offering. We have worked with all major manufacturers in recent years and projects have included:
- Car Clinics
- Brand Trackers
- Early buyer studies
- Drive tests
- Dealer studies
- In-home interviews and ethnographies
- Focus groups
- Online quantitative studies, including max diff and conjoint
Business to Business
We are experienced at sourcing and researching senior level respondents on a variety of Business to Business topics, covering both qualitative and quantitative projects.
Healthcare and Pharmaceutical
LJE Research have worked on Healthcare and Pharmaceutical projects over the past 10 years, covering topics such as new product concept testing, medical device evaluation and development, health and fitness app design and usability, and qualitative IDI interviews with hospital in-patients, Consultants and Nurses.
Consumer, Retail and FMCG
Do you want to know what your customers think of your brand or your product? Carrying out both qualitative and quantitative studies with consumers you can understand what works with your current products, or maybe test a new concept. Do you want to understand if your product stands out on the shelf? We carry out accompanied shops to understand what attracts consumers to certain brands and products. Or do you want to understand your consumers better – what makes them tick? What about an in-home ethnographic study? We have all the skills and know-how to make any project a success, and lots of ideas of the best way to achieve your objectives.
Employee Research
Employee research is key to improving employee engagement. With very specific guidelines from the MRS on conducting and reporting employee research, we can help take the strain out of the task. With 15 years of employee research experience, we can ensure you ask the right questions to understand what your teams want.